Farfetch & Off-White™'s Relationship Solidified Through 2026

After Farfetch made waves by purchasing the parent company of Off-White™, New Guards Group, for $675 million USD in August, many industry insiders speculated about the implications of the partnership. While it's far too early to gauge the impact, the length of the partnership has been made (somewhat) clear.New Guards Group currently maintains a separate contract with Off-White™ in which the company licenses the exclusive trademarks of Virgil Abloh's label. In a new statement, Farfetch disclo...